The Breastfeeding Primer · Second Edition
Direct institutional ordering for hospitals, health departments, WIC programs, and prenatal classes — volume discounts up to 42%, co-branded editions, and full-margin support straight from MILC.
Volume pricing
The more copies your institution orders, the lower the per-copy cost — bringing a professional-grade clinical resource below the price of generic lay titles.
1–25 copies
$18.99per copy
Retail26–100 copies
$14.99per copy
Save 21%Most popular
101–250 copies
$12.99per copy
Save 32%251–500 copies
$10.99per copy
Save 42%500+ copies
Contact for quote
Volume pricing★ Co-branding available on orders of 100+ copies
Understanding the price point
The Breastfeeding Primer, Second Edition is a 14-chapter clinical resource written by a Doctor of Health Sciences and International Board Certified Lactation Consultant, grounded in a landmark 2025 systematic review in Pediatrics analyzing 29 reviews and 145 primary studies — the most comprehensive synthesis of breastfeeding research to date.
The author holds a DHSc in addition to IBCLC — a credential held by fewer than 200 clinicians in the United States. At $18.99, the Primer sits below comparable clinical parenting books while above generic lay guides: a professional-grade resource priced for access.
| Title / Resource | Pages | Retail | Author credential |
|---|---|---|---|
| The Womanly Art of Breastfeeding (LLL, 9th ed.) | 480 | $20–25 | Lay / peer support |
| Breastfeeding Made Simple (Mohrbacher) | 320 | $18–22 | IBCLC |
| The Nursing Mother’s Companion (Huggins) | 352 | $17–20 | RN / IBCLC |
| Ina May’s Guide to Breastfeeding | 304 | $16–20 | CPM / lay |
| The Breastfeeding Primer, 2nd Ed. — MILC | ~100–120 | $18.99 | DHSc + IBCLC |
★ Key pricing principle: Institutional bulk pricing brings the per-copy cost below competing lay titles — making it easy for hospital purchasing departments to justify the order, and for nursing staff to recommend it without hesitation.
| Item | Typical cost | The Primer advantage |
|---|---|---|
| Discharge packet (printed, 5–10 pages) | $1.50–$4.00 | Replaces multiple loose handouts |
| Generic prenatal class book (per patient) | $8–15 | More current and clinically grounded |
| Formula company swag bags (per patient) | Free to hospital | WHO Code–compliant alternative |
| Lactation consultant visit co-pay (patient) | $50–$150+ | Extends the value of the LC visit |
| The Breastfeeding Primer at 100+ copies | $12.99 / copy | A fully justifiable line item |
Part Two
Because The Breastfeeding Primer is self-published through MILC, every institutional order is fulfilled directly — giving you full control over quantity, timeline, co-branding, and invoicing.
Review your annual birth volume or program enrollment — one copy per birth or per prenatal-class participant is the standard benchmark. For discharge-bag programs, use 100% of monthly deliveries as your baseline.
Orders of 100+ copies are eligible for co-branded editions. Decide on your logo, colors, and welcome-message language before ordering, and allow 2–3 additional weeks for co-branded print runs.
Use the order form below — or email info@milc-consulting.com — with your institution name and address, purchasing contact, estimated quantity, desired delivery date, co-branding interest, and preferred invoicing method.
MILC responds within 2–3 business days with a formal quote on MILC letterhead: per-copy price at your tier, total order cost, any co-branding fees, production and delivery timeline, and payment terms.
MILC accepts formal purchase orders, check, ACH bank transfer, or credit card via secure payment link. A 50% deposit is required on orders over $1,000 before production begins.
Finalize quantity, co-branding artwork and welcome message (if applicable), shipping address(es) for single or split shipments, and packaging preference.
Standard production and delivery is 3–4 weeks for non-co-branded orders and 5–6 weeks for co-branded editions. Expedited timelines are available on request.
Established institutional clients receive priority fulfillment. MILC keeps your specifications on file, so future orders need only an updated quantity and delivery date.
Part Three
Co-branded editions let your organization place its name and mark on a resource your clinical staff can confidently recommend — reinforcing your commitment to evidence-based perinatal care at no additional cost to your patients.
Your institution logo and a custom welcome message on the inside front cover.
Included in bulk priceLogo and welcome message, plus a co-branded back cover with your department contact info and a lactation-services overview.
+ $0.50 / copyFull back cover, inside front cover, custom spine text, and a branded resource-insert page co-authored with MILC.
Quoted per projectMILC retains full editorial control of all clinical content. Co-branding customizes presentation only — the MILC seal and author credit appear on every edition, standard or co-branded.
Part Four
Complete the form below and MILC will respond with a formal quote — per-copy price, timeline, and next steps — within 2–3 business days.